Ace a UX/UI designer interview

In a UX/UI interview, your portfolio speaks for you — but the recruiter mainly assesses your thinking process, not just pretty mockups. Here's how to prepare.

What to expect

• A detailed walkthrough of one or two portfolio projects.
• "How did you know your design worked?"
• "Describe a case where user research contradicted your intuition."
• "How do you work with developers and product?"

The golden rule: tell the problem, not the pixel

For each project, lay out: which user problem, what research, which iterations, what measured result (conversion, satisfaction, task success). A designer who only talks aesthetics worries recruiters; one who talks impact reassures them.

Own your failed iterations

Showing a mediocre first version and its improvement proves you test and listen to feedback. That beats a "perfect" portfolio.

Show your collaboration

Design doesn't live in a silo. Explain how you discuss feasibility with devs and trade-offs with product. Collaborative maturity is highly sought after.

Practise on the exact job offer

Every role has its focus (UX research, UI, design systems, product…). Take a mock interview for the role you're targeting: the AI recruiter will ask the right questions and you'll get a detailed coaching report.